Inspiring change, amplifying voices, reshaping creativity
WE HATE PINK
Feminist community
We Hate Pink is a community empowering women and non-binary people in the creative and media industries. Our mission is to spark ideas, foster creativity, and support personal growth. Join us to shape a more inclusive and equitable future.
Meetups
Our events welcome women and non-binary creatives ready to drive change. Online or in person, we foster connection, creativity, and growth.
Join inspiring meetups with innovators, thought leaders, and activists reshaping the industry.
OUR SPEAKERS COME FROM
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OUR SPEAKERS COME FROM *
Zine
Zine
We Hate Pink zine is a feminist platform sparking conversation and change.
Our stories challenge norms, inspire action, and explore gender diversity in and beyond the workplace. Through the zine, we share what moves, challenges, and drives us to question and grow.
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The women that keep the music turning: Vinyl sisters
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The women that keep the music turning: LUCKY CAT ZOË
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ANGELA DAVIS: THE POWER OF IMAGINATION
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LEARNING FROM ALICE WALKER'S CREATIVE JOURNEY
UPCOMING EVENTS
UPCOMING EVENTS
Joy as Resistance
Joy as Resistance is a panel discussion that redefines joy as a radical act of defiance, healing, and community building. It explores how joy, in its complexity, can respond powerfully to societal pressures and personal struggles.
It’s coming to London in September! Mark your calendars and get ready for candid conversations, actionable strategies, and fresh perspectives on challenging the status quo in your sphere of influence. This event represents your opportunity to ignite action, elevate voices, and harness joy as a powerful tool for transformation.
Stay tuned—details on the venue and lineup will be announced soon.
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Foggia
27 May 2025
Centro ARIA
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Milano
3 June 2025
Venue: TBC
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London
September 2025
Framestore
We/Men
Talk is Cheap. Act Instead.
HERE’S HOW
WE STARTED
We Hate Pink connect women in creativity, media, and tech, creating a channel for conversations that drive impact in the industry.
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2018
Inspired by her journey as an Italian immigrant in the UK facing gender bias and language barriers, Rossella Forlè founded We Hate Pink to challenge stereotypes and redefine roles for women and non-binary people in creative and corporate spaces. She created the platform to amplify underrepresented voices, dismantle biases, and spark industry-wide change.
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2019
First event
The glass ceiling is cracked but not yet broken
With all the panels, workshops, and diversity initiatives out there, you’d think corporate gender equality would be a done deal by now. But has all the talk actually translated into action? We gathered an impressive group of women from the creative, tech, and media fields to tackle this question head-on and discuss if these programs are game-changers or just corporate window dressing!
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Second event
Engaging men with feminism
The event spotlighted gender equality and diversity, emphasising men's crucial role in fostering inclusivity. A mixed panel engaged male leaders—often key decision-makers—highlighting the need for collective commitment. Speakers urged men to champion women leaders and support efforts toward a more equitable workplace.
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We launch the Zine
The zine quickly became a dynamic platform uniting voices from English and Italian-speaking communities. Writers and thought leaders sparked fresh discussions on topics like politics and culture. Highlights included The Power of Women in Music, Nepantla: In-Betweenness, and Facciamo Salotto, curated by talents like Nadia Plamadeala, Antonella Badchkam, and Vera Prada. Together, they created a thriving space for diverse ideas and culture.
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2020
Online events and webinars
We Hate Pink embraced online events to connect with a diverse audience across Italy and beyond. These webinars brought Italian speakers and experts together to discuss gender equality, inclusion, empowerment, and creativity. The virtual format expanded access, fostering real-time discussions, shared experiences, and a strong sense of community.
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2021
With founder Rossella welcoming her beautiful baby boy, We Hate Pink evolves to embrace motherhood, connecting with new communities and audiences through this transformative journey.
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2022
We Hate Pink went to the United Nations
Rossella had the honour of attending the Commission on the Status of Women in New York as a representative of UN Women UK alongside We Hate Pink. It was an incredible opportunity to engage in discussions around gender equality and women's empowerment at the United Nations, connecting with global leaders, activists, and organisations to push for lasting change for women and marginalised groups.
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The aha moments and my playlist
In collaboration with The Gate, our panel explored music's role in sparking creativity and ideas. We reviewed statistics on women in the music industry and UN Women UK's research on sexual harassment, including the "Safe Spaces Now" initiative to create safer live events for women and marginalised groups.
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2023
We Launched FILIAE in Italy
FILIAE is a call to action for Foggia, Rossella’s hometown, where women face unique challenges and conversations on women's rights are often met with scepticism or indifference. Created to spark dialogue, FILIAE offers an inclusive space for open discussion, challenging outdated norms and inspiring change. It’s a platform for connection, collaboration, and launching impactful projects within the local community.
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2024
sComunica
The Event for the Inclusive Community
sComunica is a revolutionary network of communication experts, marketers, journalists, and creatives dedicated to inspiring growth and turning ideas into change. Born from a collaboration between We Hate Pink, Red Hot, Arcigay Le Bigotte, and the Equal Opportunities Advisor of Foggia, it aims to unlock the potential of Foggia’s community. By challenging stereotypes and combating anti-Southern prejudice, sComunica strives to prove that excellence can emerge from the margins and leave a lasting national impact.
ABOUT US
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Founder
Rossella is an innovative marketer, passionate feminist, and the founder of We Hate Pink. An Italian who has lived in London for many years, Rossella has extensive experience developing competitive marketing strategies and optimising social media to drive brand awareness, customer engagement, and revenue growth.
Her journey as a feminist began with personal experiences and a deep belief in creating a more positive and healthy future for all. Through her work in corporations, Rossella became acutely aware of the persistent gender inequalities that hinder women's progress, prompting her to launch We Hate Pink.
Rossella is committed to reshaping gender roles, empowering women and non-binary individuals, and challenging societal stereotypes. Recently, she was nominated as one of the Unstoppable Women by Sturtuptalia, recognising her role among 1,000 women shaping Italy's future. Through her work, she advocates for equality, creative progress, and a world where she believes everyone can thrive.
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Marketing and Communication Specialist
Viviana is also Italian and moved to Prague a few years ago. Throughout her life, she has often been seen as excessive, eccentric, and occasionally annoying—a mix of her natural personality and the influence of her upbringing. She found her way into the world of communication and creativity, a space that seemed open-minded at first. However, beneath the surface, she encountered many old stereotypes. While searching for her place in this field, she has yet to find one that feels truly comfortable.
Viviana resonates deeply with a line from Almodóvar's Agrado: "It costs a lot to be authentic, ma'am, and one can't be stingy with these things." At a certain point in her life, she realised just how true those words were.
Until we start from a foundation of equal dignity for everyone, authenticity will continue to come at a cost—a cost that, for some, is too high. As she worked through her struggles, Viviana discovered Intersectional Feminism. It felt like a tailor-made dress, fitting her perfectly. Now, she is ready to take her place in this movement. She has a deep respect for those who paved the way, allowing her to embrace being excessive, eccentric, and even annoying. She is committed to contributing to a world where there is greater freedom, respect, and opportunity for those who come after.
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Creative Director
More than twelve years ago, Giulia made a career switch: she left her career as a journalist and community manager in Italy, and moved to the US to become an advertising creative.
She started as an Art Director at Droga5 (New York), then she spent three years at GUT (Miami), where she was a part of the company from its early stages, finally, she worked two years in Golin Chicago working on iconic brands such as McDonald’s.
Today, she works as a Freelance Creative Director in different agencies in Europe. Moreover she teaches communication and advertising in different Universities, as she believes that opening the student's minds and passing to them the love for this job is a fruitful way to shape a healthy industry.
MEET THE CHANGEMAKERS
Over the years, a passionate collective of creatives, advocates, and trailblazers has been shaping We Hate Pink— a bold movement championing feminism and gender equality in the creative industry. With voices as diverse as their visions, they have been united by a commitment to equality, authenticity, and breaking free from limiting labels.
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ANTONELLA BADCHKAM
Zine Contributor
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VERA PRADA
Zine Contributor
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NADIA PLAMADEALA
Zine Contributor
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TOSÌIN ALLI- FULANIA
Events organiser
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CAROLINE SCAPIN
Events organiser
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Sarah Kestenbaum
Graphic Designer
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LORA BOJINOVA
Designer and the visionary behind our logo design
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AASHNA BATIA
Zine contributor
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Marco Matera
Strategist
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VALENTINA CIANCI
Strategist